“For your marketing to be effective, you don’t need a degree in marketing but in humanity! Bye bye marketing, welcome marCAREting.” Lenja Faraguna
MarCAREting is a fusion of caring for 2 things unapologetically:
1) CARE FOR YOURSELF (self-discovery and self-mastery of your mind and emotions), so you can be unbreakably brave doing disruptive and authentic creativity, which means you truly 2) CARE FOR YOUR BRAND/LEGACY/VISION.
I’m selfish and I love being around people who give a damn. More damns than anyone in their industry.
I love being around people who never ever say “it has always been done like that in my industry, so why change anything!?” or who say people who say: ”
I work with clients who love making money but also changing the world for the better. I work with clients who inspire me, ass-kick and teach me back.
I help them build their nakedly honest, F* successful brands via marcareting, which is real, raw, relevant and H2H (human2human).
I am Noa’s mom. Miran’s muse.
I am from the only country with LOVE in its name.
I love Xavier Naidoo’s song “Bitter hör nicht auf zu träumen” & Madness’ song “How can I tell you” because they translate my heart and brain so well.
You?
Can’t wait to meet you Worldchanger, let’s connect on LinkedIn.
WATCH MY WHOLE KEYNOTE at “BRAND MINDS summit – Bucharest – May 22nd 2017 for 900 WorldChangers!
Sharing the stage with Gary Vaynerchuk, Funky Business Guys – Kjell Nordstrom and Jonas Ridderstrale, Julian Treasure & Robert Murray. I quoted those guys in my masters degree 8 years ago and now I share the stage with them. Yp, everything is fucking possible my dears, everything.
The stage is my home.
6 or 900 people, they get all of me. My naked truth, about my shit turning into fertiliser turning into glory for myself and my clients.
Caution: I use the word Fuck. Sometimes more. Sometimes less.
I speak on these subjects:
1. The future of marketing? Marketing re-branded into marCAREting (the most unconventional, revolutionary form of modern marketing).
2. CEO Self-love: the most effective business strategy.
3. Copywriting workshop – Heart2Money writing techniques.
4. Empathy – the forgotten super power of success.
You pay for my brain, you get the heart for free!
I always travel with my family, as my little boy is still very little.
You get three for the price of one.
When students invite me, I speak for free. Not universities but students. That was promise to me 18 years when I started, because someone got me into every radio conference I asked for as a student of Radio Marketing (Advertising) and this changed my life. So, if you are a student representing a student association, I would love to hear from you!
Send inquiries to my COO Miran Klajn at miran@lenjafaraguna.com at least 3 months before the actual event. Much appreciated!